Appreciation post of a sunny Friday afternoon, only for music enthusiasts.
The 1975 are my all-time favourite band. They're back after over two years of silence, and I think there are some learnings we can all get from them.
- If your product/skills are strong, people will wait for you.
Time is on your side. Those who forget you after a period of silence are not good "customers". Better to avoid them.
- You can innovate/grow while still being yourself.
The 1975 have explored many music genres over their career, from sing-along pop, to heavy rock, house, ambient and more. But you could always tell it is a The 1975 song. Brands and professionals should learn from this. Innovation/growth doesn't necessarily mean "change".
- Stay in your area of expertise.
Once the pandemic broke through, The 1975 just disappeared from social media and public appearance. This was different from many other artists or public personalities who took word about the pandemic, although not being experts. Just do your job well and people will appreciate you for that.
- Take brave decisions.
The 1975 were supposed to go on a huge world tour in 2020 and 2021. Instead of constantly postponing tour dates, they took the brave decision of cancelling the tour for good. Now, after over two years, they're back with a new album and probably new tour dates.
- Release a wintery music video during the hottest summer on record😀.
Who else here is a The 1975 fan?