The fashion industry is at a crossroads.
The global secondhand clothing market is expected to grow 130% by 2026, 3x faster than the global apparel market overall.
While for the past 10 years second-hand was dominated by general marketplaces, now brands and retailers are driving the next wave of growth.
We're seeing a shift from e-commerce to re-commerce. The same retailers who sold you a new apparel item via their ecommerce website, will now "re-commerce" the same item via the same website or a dedicated app.
Do you think second-hand will prevail over ultra-fast fashion?
And what about “traditional” fast-fashion like Zara and H&M?
Read more here.