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I'm Giacomo

I help marketers and business leaders make sense of the AI Marketing revolution

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Portrait of Giacomo Iotti with short dark hair and brown eyes, wearing a dark turtleneck and a dark checkered blazer against a dark background.
Giacomo Iotti
Making sense of the AI Marketing revolution
August 12, 2026
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let-marketing-pros-do-their-jobs-like-lawyers-do-theirs

Let marketing pros do their jobs, like lawyers do theirs

As someone with both a bachelor’s and a master’s degree in marketing, I can only confirm.
Way too many people in corporate have an opinion on marketing.

 

Let the marketing professionals do their jobs, just as you let your lawyer do theirs.