Hey👋,
I'm Giacomo

I help brands grow in the age of AI

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Portrait of Giacomo Iotti with short dark hair and brown eyes, wearing a dark turtleneck and a dark checkered blazer against a dark background.
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ChatGPT cut hours from my blog research, not my voice

Want to know a secret?

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I'll show you how I used ChatGPT to write yesterday’s post.

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Not entirely, but enough to save hours of research and polish.

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Yesterday, I wrote about how social media is shifting towards paid subscriptions. To back up my argument, I needed a full list of subscription products from major platforms.

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Rather than spending hours collecting data, I used Deep Research on ChatGPT to generate a comprehensive table with all the details.

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I used a short and simple prompt, no complex prompt engineering here.

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I quickly drafted my post, then I ran it through LinkedIn GPT.

LinkedIn GPT is a custom GPT I built by uploading all my past LinkedIn posts (yes, all of them!) plus some content from my favorite creators.

It outputs a refined, high-impact post that still sounds like me.

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Many creators want you to buy complex templates and courses on how to automate your life with AI. But this is not the point.

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AI doesn’t have to be complicated. If it does feel complex, you’re probably doing it wrong.

It should be so simple that it becomes part of your daily workflow, as a personal assistant rather than a replacement (for now).

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How do you use AI in your daily work? 👇

ChatGPT Deep Research begins compiling paid tiers for major social platforms, with pricing, benefits and audiences.
Deep Research comparison table lists paid tiers, prices, benefits and target users for LinkedIn Premium and X Premium.
LinkedIn post says the internet is going premium and lists monthly prices for seven social-media subscriptions.
Custom LinkedIn GPT start screen by Giacomo Iotti.
ChatGPT Deep Research begins compiling paid tiers for major social platforms, with pricing, benefits and audiences.