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I help brands grow in the age of AI

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Giacomo Iotti
Making sense of the AI Marketing revolution
February 26, 2025
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chatgpt-deep-research-now-free-for-plus-users--is-it-worth-it

ChatGPT Deep Research reached $20 Plus users in 2025

ChatGPT Deep Research is now available to all Plus users!

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Two weeks after I got my Pro $200/month subscription 😭

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Deep Research was by far the most attractive feature of GPT Pro.

I used it a lot and saved countless hours already.

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Soon after its launch, it was copied by Perplexity and included in its $20/month subscription.

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Then it was copied by xAI Grok, while Google already had its own version in Gemini Advanced.

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GPT Plus gives 10 Deep Research queries per month, which is not a lot, but already enough for most users.

GPT Pro gives 120 queries per month, more than you'll ever need I think.

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Now it'll be all about who provides the best Deep Research results!

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So far, I have tried GPT Pro and Perplexity and the former still wins.

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But we'll see!

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